We started this because we kept seeing people make the wrong call — and regret it.
Nearly 20 years ago, Matt opened the first store with a simple idea.
Most people shopping for a massage chair were overwhelmed. The category was noisy — big brands, confusing specs, pushy salespeople, and prices that ranged from $500 to $15,000 with no clear reason why.
Matt had been in the industry long enough to know one thing: the right chair for someone isn't the most expensive one. It's the one that fits their body, their space, and how they actually live. That insight became the foundation of Massage Chairs and More.
Four showrooms later, across two decades, the approach hasn't changed. Come in, try them side by side, and leave with a decision that feels calm — not pressured.
"People aren't shopping for a chair. They're shopping for certainty."
— Matt, FounderEvery chair on our floor earned its place.
We don't carry everything — on purpose. Matt has tested hundreds of chairs over twenty years. The ones on our floor held up: in build quality, real-world performance, and what customers say six months later.
If a brand stops performing, it comes off the floor. It's not about carrying the most names — it's about standing behind every chair we sell.
"The win isn't the fanciest model. It's the chair that fits your body so well you stop thinking about it — and just use it."
— Matt, Founder
We know this customer. Long commutes. Desk pain. A mental load that doesn't stop.
California built this business. The specific stress of living here — the commutes, the desk tension, the pace — shaped how we listen and what we recommend.
But the customers we've helped aren't only here. We deliver and set up nationwide — to Florida, New York, Texas — with the same white-glove care our walk-in customers get in person.
We'd rather lose a sale than lose your trust.
This isn't a tagline. It's a decision Matt made early on, and it shaped everything: how the stores are run, how the team is trained, what gets said on a slow Tuesday when no one's watching.
The massage chair industry has plenty of noise. We decided a long time ago not to add to it.
No fake urgency
No countdown clocks, no "today only" pressure. If the chair is right for you, it'll still be right tomorrow.
No competitor trash talk
We don't win by making others look bad. We win by being genuinely useful — and letting you decide.
No sloppy explanations
If we can't explain why something matters to your specific situation, we don't say it.
No promises we can't keep
Massage has real benefits — relaxation, stress reduction, pain management. We talk about those. We don't promise miracles.
We don't "handle" people. We take them seriously.
There's a version of this business that would've been easier: high pressure, big incentives, close the deal and move on. We chose the other version.
The first five minutes are just listening
Before we recommend anything, we want to understand what's actually going on — physically, practically, financially.
We'd rather say "not yet" than close too early
A sale that creates regret isn't a win for anyone. We'd rather they come back in six months ready.
The relationship doesn't end at checkout
We follow up. We answer questions. We're the same people you talked to in the store — still reachable.
What twenty years in one industry teaches you.
Not lessons from a book. Things we got wrong, figured out slowly, and eventually stopped needing to relearn.
We used to lead with features. We learned to lead with questions.
The instinct when you know a product well is to talk about it. What we learned is that none of it means anything until you understand what's going on with the person in front of you.
The most expensive chair isn't always the right one.
There's always pressure to sell up. At some point we made a decision to just stop. If an $1,800 chair is what someone needs, that's what we say. The customers who trust you for that come back.
The real question isn't "which chair." It's "will you actually use it."
We started asking about space earlier. About daily routine. A great chair that never gets used is a terrible purchase.
We measure success differently than we used to.
The number we pay attention to now is how many people come back, refer someone, or call to say they're still using the chair three years later. That's the signal.
Four showrooms across California.
Come in and try them yourself. No appointment needed, no pressure expected.
Santa Clara
The best way to choose is to try.
Visit any of our four showrooms and sit in the chairs yourself. No script, no pressure — just an honest conversation.